US undervalued ranking
Ranked by the Rule of 40 strategy. Lower valuation ranks higher. · Financial Services
Data as of: 2026-10-30 · end-of-day, not real-time
Information & education only — not investment advice or a guarantee of returns.
Banks, insurers and REITs don't fit standard cheapness metrics (free cash flow, EV/EBITDA, magic formula), so their undervaluation score is structurally low. Their scarcity near the top of the overall ranking reflects metric fit, not overvaluation — compare them directly on P/B, dividend yield and other views.
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Rule of 40 — Growing software where growth + margin ≥ 40
Built from: Rule of 40 · EV/Sales · FCF Yield
Details →68 stocks
Return periodtrading days (holidays excluded)
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1Franklin Templeton Inc.BEN NYSE · Financial ServicesP/E21.5–
Mkt Cap
$16.1B
P/E
21.5
P/B
1.4
1M
-3.6%
2Prudential Financial Inc.PRU NYSE · Financial ServicesP/E10.5–
Mkt Cap
$40.2B
P/E
10.5
P/B
1.3
1M
+3.4%
3Citigroup Inc.C NYSE · Financial ServicesP/E12.0–
Mkt Cap
$203.0B
P/E
12.0
P/B
1.1
1M
-4.6%
4Principal Financial Group IncPFG NASDAQ · Financial ServicesP/E15.9–
Mkt Cap
$23.8B
P/E
15.9
P/B
2.0
1M
-0.3%
5Capital One Financial CorporationCOF NYSE · Financial ServicesP/E12.6–
Mkt Cap
$125.7B
P/E
12.6
P/B
1.2
1M
+5.2%
6MetLife Inc.MET NYSE · Financial ServicesP/E19.2–
Mkt Cap
$63.6B
P/E
19.2
P/B
2.3
1M
+5.9%
7Citizens Financial Group Inc.CFG NYSE · Financial ServicesP/E12.9–
Mkt Cap
$26.7B
P/E
12.9
P/B
1.2
1M
-0.0%
8The Hartford Insurance Group Inc.HIG NYSE · Financial ServicesP/E8.9–
Mkt Cap
$35.5B
P/E
8.9
P/B
1.9
1M
+5.2%
9Charles Schwab Corporation (The)SCHW NYSE · Financial ServicesP/E15.1–
Mkt Cap
$152.3B
P/E
15.1
P/B
3.0
1M
-8.9%
10Northern Trust CorporationNTRS NASDAQ · Financial ServicesP/E13.3–①
Mkt Cap
$30.9B
P/E
13.3
P/B
2.5
1M
-1.3%
11American International Group Inc. NewAIG NYSE · Financial ServicesP/E15.0–①
Mkt Cap
$42.8B
P/E
15.0
P/B
1.1
1M
+9.3%
12KeyCorpKEY NYSE · Financial ServicesP/E11.6–①
Mkt Cap
$22.3B
P/E
11.6
P/B
1.4
1M
+5.2%
13Apollo Global Management Inc. (New)APO NYSE · Financial ServicesP/E41.5–
Mkt Cap
$68.4B
P/E
41.5
P/B
3.4
1M
+1.6%
14Goldman Sachs Group Inc. (The)GS NYSE · Financial ServicesP/E12.9–
Mkt Cap
$260.5B
P/E
12.9
P/B
2.4
1M
-0.9%
15Regions Financial CorporationRF NYSE · Financial ServicesP/E11.2–①
Mkt Cap
$24.3B
P/E
11.2
P/B
1.5
1M
+5.4%
16Ameriprise Financial Inc.AMP NYSE · Financial ServicesP/E11.9–
Mkt Cap
$42.7B
P/E
11.9
P/B
8.7
1M
-0.0%
17Wells Fargo & CompanyWFC NYSE · Financial ServicesP/E11.8–①
Mkt Cap
$250.4B
P/E
11.8
P/B
1.6
1M
+3.7%
18State Street CorporationSTT NYSE · Financial ServicesP/E13.9–
Mkt Cap
$46.2B
P/E
13.9
P/B
1.9
1M
-3.5%
19Invesco LtdIVZ NYSE · Financial ServicesP/E––
Mkt Cap
$12.2B
P/E
–
P/B
1.0
1M
-9.5%
20Bank of America CorporationBAC NYSE · Financial ServicesP/E11.9–①
Mkt Cap
$346.2B
P/E
11.9
P/B
1.3
1M
-7.0%
21Truist Financial CorporationTFC NYSE · Financial ServicesP/E12.6–①
Mkt Cap
$58.5B
P/E
12.6
P/B
1.0
1M
+5.0%
22AFLAC IncorporatedAFL NYSE · Financial ServicesP/E13.3–
Mkt Cap
$62.1B
P/E
13.3
P/B
2.1
1M
+11.1%
23Raymond James Financial Inc.RJF NYSE · Financial ServicesP/E13.2–
Mkt Cap
$30.2B
P/E
13.2
P/B
2.4
1M
-0.6%
24Synchrony FinancialSYF NYSE · Financial ServicesP/E7.9–
Mkt Cap
$24.5B
P/E
7.9
P/B
1.6
1M
+5.0%
25Everest Group Ltd.EG NYSE · Financial ServicesP/E8.6–
Mkt Cap
$15.4B
P/E
8.6
P/B
2.1
1M
+11.6%
26Allstate Corporation (The)ALL NYSE · Financial ServicesP/E5.2–①
Mkt Cap
$65.7B
P/E
5.2
P/B
2.1
1M
+16.1%
27The Bank of New York Mellon CorporationBNY NYSE · Financial ServicesP/E16.3–
Mkt Cap
$99.0B
P/E
16.3
P/B
2.5
1M
+1.6%
28M&T Bank CorporationMTB NYSE · Financial ServicesP/E11.5–
Mkt Cap
$31.7B
P/E
11.5
P/B
1.3
1M
+0.7%
29Willis Towers Watson Public Limited CompanyWTW NASDAQ · Financial ServicesP/E19.9–①
Mkt Cap
$29.9B
P/E
19.9
P/B
3.9
1M
+12.4%
30The Travelers Companies Inc.TRV NYSE · Financial ServicesP/E10.4–
Mkt Cap
$81.2B
P/E
10.4
P/B
2.8
1M
+9.9%
31Assurant Inc.AIZ NYSE · Financial ServicesP/E14.0–
Mkt Cap
$14.4B
P/E
14.0
P/B
2.4
1M
+9.5%
32PNC Financial Services Group Inc. (The)PNC NYSE · Financial ServicesP/E12.1–
Mkt Cap
$90.5B
P/E
12.1
P/B
1.5
1M
+4.0%
33T. Rowe Price Group Inc.TROW NASDAQ · Financial ServicesP/E10.4–①
Mkt Cap
$22.2B
P/E
10.4
P/B
1.9
1M
-0.7%
34JP Morgan Chase & Co.JPM NYSE · Financial ServicesP/E14.1–
Mkt Cap
$895.0B
P/E
14.1
P/B
2.5
1M
+1.9%
35American Express CompanyAXP NYSE · Financial ServicesP/E18.0–
Mkt Cap
$214.0B
P/E
18.0
P/B
6.0
1M
+5.7%
36Erie Indemnity CompanyERIE NASDAQ · Financial ServicesP/E23.7–①
Mkt Cap
$13.7B
P/E
23.7
P/B
6.0
1M
+19.0%
37Arch Capital Group Ltd.ACGL NASDAQ · Financial ServicesP/E8.7–
Mkt Cap
$34.7B
P/E
8.7
P/B
1.6
1M
+13.6%
38Fifth Third BancorpFITB NYSE · Financial ServicesP/E18.1–
Mkt Cap
$48.9B
P/E
18.1
P/B
1.6
1M
+5.9%
39KKR & Co. Inc.KKR NYSE · Financial ServicesP/E30.2–①
Mkt Cap
$87.2B
P/E
30.2
P/B
3.0
1M
+4.5%
40Ares Management CorporationARES NYSE · Financial ServicesP/E59.1–①
Mkt Cap
$42.5B
P/E
59.1
P/B
10.1
1M
+9.0%